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About Snapkin

What it is, when it launched, how accurate it is, and paragraphs you can paste.

Out now

Live on iPhone and Android since 30 September 2026

Free for 3 days, then €9.99 a month or €99.99 a year. One subscription, every feature.

The short version

Launched
30 September 2026, on the App Store and Google Play
What it is
A calorie tracker you use by photographing your plate
Platforms
iPhone and Android
Price
€9.99 a month, or €99.99 a year
Languages
10
Made by
Robot Studios IT Consultancy BV, Belgium
Press contact
[email protected]
How accurate it is
83%median accuracy per meal on phone photos, from one photo
90%over a simulated week of 21 meals

Tested against 500 meals weighed on a scale. Median accuracy is 100% minus the median error: on a typical meal, the estimate was within 16.8% of the scale.

How we measured it →

Words you can paste

Written to be pasted exactly as they are. Need it shorter? Drop a paragraph rather than rewriting the claims. Every number in here is one I can back up. I'd much rather you quoted me than paraphrased me into something I didn't say.

The name

Snapkin. One p, capital S, nothing else capitalised. It's a napkin and a snap. That's the whole joke. Not SnapKin, not Snap Kin, and please not Snapkin AI.

One line

Snapkin is a calorie tracker you use by photographing your plate.

One paragraph

Snapkin is a calorie tracker you use by photographing your plate. There's no scale to weigh with, no barcode to scan and no database to search. Take one photo per meal. Snapkin works out what is on the plate, how many calories it has, and how much protein you have had today. It runs on iPhone and Android in 10 languages, and costs €9.99 a month or €99.99 a year.

Three paragraphs

Snapkin is a calorie tracker built on one observation. People do not quit calorie trackers because the numbers are wrong. They quit because the logging is work. Weighing rice, scanning barcodes and picking the right oatmeal out of a list of fourteen takes a few minutes a meal, several times a day. Almost nobody keeps that up past the second week. Snapkin asks for one thing instead: a photograph of the plate. It does the rest itself.

Photograph a meal. Snapkin names what is on it, works out the portions from the plate and the knife and fork beside them, counts the fat it was cooked in, and adds the result to the day. Where it isn't sure, it asks one question about whatever would change the number most. It writes the answer down as one plain sentence you can read, edit or delete. So it asks less about your kitchen every week. It puts protein first. When you eat less than you burn, protein decides how much of the weight you lose is fat and how much is muscle. The estimate is never dressed up as a measurement. The app shows what it assumed and lets you correct it. The published evidence, including the studies that argue against tracking, is written up in full at getsnapkin.app/en/research.

Snapkin is made by Robot Studios IT Consultancy BV, an independent software company in Belgium. It is paid for by the people who use it: €9.99 a month or €99.99 a year. One subscription, no free version and nothing extra to buy later. There's no advertising, no analytics and no tracking anywhere in the app or on the website. Food diaries are not sold, not shared with advertisers and not used to train anybody's AI. Everything can be deleted from inside the app in a few taps. It runs on iPhone and Android in 10 languages.

Next: Founder →